Your friend decides to order a pizza. President Obama decides to authorize the mission that leads to the death of Osama bin Laden. You decide that your business should launch a new product. What do all of these decisions have in common? They all require using the Three Pillar model for decision making that is presented in world-renowned University of Michigan business school professor George Siedel’s book “The Three Pillar Model for Business Decisions: Strategy, Law and Ethics.” Our personal, … [Read more...]
Interview with Author – Jacqui Pretty
About Jacqui Pretty: Jacqui Pretty is the Founder Grammar Factory, a publishing company that turns entrepreneurs into authors. She is also the author of the award-winning book, Book Blueprint: How any entrepreneur can write an awesome book. Since the launch of Grammar Factory in 2013, she and her team have worked with over 100 authors across a range of industries – including business, finance, health and wellness, travel, marketing, property, hospitality, law, photography, personal … [Read more...]
Interview with Author – Donatas Jonikas, Ph.D.
About Donatas Jonikas, Ph.D.: Donatas Jonikas holds a Ph.D. in Economics and a Master’s in Marketing Management with more than 12 years of experience in the field. Donatas developed and helped to implement winning marketing strategies for more than 50 businesses in different countries and industries around the globe. He has shared the stage with many of the world’s foremost innovative business and startup experts in conferences, hackathons, entrepreneur events, and competitions. In order to … [Read more...]
Featured Free Book: Own Your BS: The No-Nonsense guide to your female Head Talk by Bree Stedman
Featured Free Book: Book is free from 07/03/2017 until 07/07/2017 If the dates are the same, book is free one day only. About the Book Why is it that, even though there are thousands of Self-Help books available to help women develop confidence in themselves and their dreams, women are more stuck in Negative Head Talk than ever before? Because most Self-Help books are written with a logical, male point of view in mind. Own Your BS: The No-Nonsense guide to addressing your Female Head … [Read more...]
Bargain Book for 06/26/2017: Startup Evolution Curve by Donatas Jonikas, Ph.D.
If you want to find investors for your innovative startup business and get ready for exponential growth hacking, this startup marketing manual is a shortcut! 1,447 startup founders from allover the world shared their experience and nearly 500 additional in-depth interviews were done to write this step by step marketing manual for startup owners. This book has been highly evaluated by more than 30 startup experts around the World! Having even great startup business ideas is not enough anymore. … [Read more...]
Hot Button Marketing, Revised Edition by Barry Feig
Hot Button Marketing, Revised Edition by Barry Feig Consumers buy products for two reasons: the rational reason and the real reason. While your customers may say they want your products because of its features and benefits, their decision to buy is based on emotions, not intellect. This newly revised edition of the best selling Hot Button Marketing shows you how to identify and push the hot buttons that will prompt consumers to purchase your product over a competitor's even if it's a parity … [Read more...]
Interview with Author – Daniel P. Richardson
About Daniel P. Richardson: Businessman, founder and owner of the real estate corporation, a highly qualified specialist in the field of running own business, money management, coach, start-ups consultant, and investor. Author of books on money management, personal finance, self-development, start-ups and motivational. Happy family man, father of three children. What advice would you give other writers? Be honest. What genres do you write?: business, money What formats are your … [Read more...]
Interview with Author – Pat Duckworth
About Pat Duckworth: Pat Duckworth is an award-winning author, therapist and international speaker. After working for 35 years in the public and voluntary sectors, Pat discovered her entrepreneurial mojo. She retrained as a Cognitive Hypnotherapist and then specialised into helping women at midlife. In 2012, Pat published her first book, 'Hot Women, Cool Solutions; How to manage menopause symptoms using mind/body techniques'. She has gone on to write three more books and contribute to … [Read more...]
Interview with Author – Linda Parkinson-Hardman
About Linda Parkinson-Hardman: This is a requested update to an old interview. What inspires you to write? People. I'm driven to help people make good choices about their health and their working lives and this crosses the boundaries of both publication and writing for the web. My fiction writing is a 'work in progress' and my overactive imagination is the inspiration as I worry my nights away wondering what might happen to me and mine. Tell us about your writing process. Short, … [Read more...]
How to Succeed in Your First Job by Anna Lundberg, Serena De Maio
Almost 400 years of cumulative experience from leading companies including Procter & Gamble, Google, and Johnson & Johnson, as well as advertising agencies, consultancies, and startups... this is the ultimate guide on how to be successful in your first job. Drawing on an extensive range of exclusive interviews, as well as their own experience of coaching and mentoring young professionals and entrepreneurs, authors De Maio and Lundberg tell the inside story of how success can be … [Read more...]
Dominate in Your School Fundraising For Success, As Easy As ABC (Not Your Father’s Charity Book Series) (Volume 5) by Wayne Elsey
Yes, school fundraising can be as easy as ABC or 123. It doesn’t have to be all about selling candy, cookie dough, and wrapping paper. Wayne Elsey is a thought leader in social good. For over a decade, he’s been refining his work to help organizations such as schools, boosters, athletic groups raise money. He’s tied that fundraising to broader social impact through his Sneakers4Funds social enterprise and his other brands. In this book, Wayne Elsey provides schools, PTA’s, PTO’s, boosters … [Read more...]
Beyond Travel: A Road Warrior’s Survival Guide by Marcey Rader
Beyond Travel: A Road Warrior’s Survival Guide” is a comprehensive guide for business travelers, road warriors, and mobile professionals to reclaim their lives and their health. The book reveals solutions for simple management of email, calendar, task, time and receipt management, as well as ideas for eating on the road, sleeping in hotels, staying healthy during air travel, and finding movement opportunities. Targeted Age Group:: 25-65 What Inspired You to Write Your Book? I was inspired … [Read more...]
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