About Edoardo Binda Zane: Edoardo Binda Zane is a Berlin-Based business coach. He repurposes skills from far-away areas like Management, Theatre and Psychology to help companies reinvent themselves. His focus is on business creativity and strategy and he like to debunk management myths such as "Briainstorming is good" based on academic researches and papers. His writing style is extremely practical and direct; his book's aim is to be understandable and useful rather than formal and … [Read more...] about Interview with Author – Edoardo Binda Zane