Hot Button Marketing, Revised Edition by Barry Feig Consumers buy products for two reasons: the rational reason and the real reason. While your customers may say they want your products because of its features and benefits, their decision to buy is based on emotions, not intellect. This newly revised edition of the best selling Hot Button Marketing shows you how to identify and push the hot buttons that will prompt consumers to purchase your product over a competitor's even if it's a parity … [Read more...] about Hot Button Marketing, Revised Edition by Barry Feig
All In: 101 Real-Life Business Lessons for Emerging Entrepreneurs by Bill Green
You have the Big Idea, the drive and ambition. You see the market, and you've identified the customers. You want to be wildly successful. You wonder, how certain entrepreneurs have achieved success without a fancy education or unlimited access to capital. Enter Bill Green, a serial entrepreneur. Using his own impressive business achievements (and his few fiascos), Green provides the reader with the practical tools needed to launch their Big Idea or improve their existing business. In a unique, … [Read more...] about All In: 101 Real-Life Business Lessons for Emerging Entrepreneurs by Bill Green
You want to be an Online Freelancer… Now What? by Eeva Lancaster
Do you want to work from home and leave the rat race? Do you dream of earning money online doing the things you love? Do you want to own your time and work at your own pace? Are you a freelancer but your gigs are not taking off? This 2nd book of the Now What? Series is the author's way of paying it forward, and all the information in its pages are based on her successful freelancing career. It will help you discover which of your skills are marketable, which are in demand, and how to entice … [Read more...] about You want to be an Online Freelancer… Now What? by Eeva Lancaster
Dominate in Your School Fundraising For Success, As Easy As ABC (Not Your Father’s Charity Book Series) (Volume 5) by Wayne Elsey
Yes, school fundraising can be as easy as ABC or 123. It doesn’t have to be all about selling candy, cookie dough, and wrapping paper. Wayne Elsey is a thought leader in social good. For over a decade, he’s been refining his work to help organizations such as schools, boosters, athletic groups raise money. He’s tied that fundraising to broader social impact through his Sneakers4Funds social enterprise and his other brands. In this book, Wayne Elsey provides schools, PTA’s, PTO’s, boosters … [Read more...] about Dominate in Your School Fundraising For Success, As Easy As ABC (Not Your Father’s Charity Book Series) (Volume 5) by Wayne Elsey
Life Insurance Consumer’s Guide: The INSIDER’S Guide to the very BEST life insurance policies and pricing to PERFECTLY match your needs and budget! by GT Phillips
Are you considering a life insurance policy to protect your loved ones, or simply want to better understand the one you already own? Understanding life insurance policies and trying to determine which kind to buy, where to look, and who to buy it from can be a daunting task, especially when there are scores of different types of policies on the market, dozens of options and hundreds of life insurance companies that offer them… Life Insurance Consumer’s Guide will quickly and easily turn … [Read more...] about Life Insurance Consumer’s Guide: The INSIDER’S Guide to the very BEST life insurance policies and pricing to PERFECTLY match your needs and budget! by GT Phillips
Chaos Unlimited by Joseph Perera
We spend most of our life in employment. Some go beyond that and create employment for others. Whatever you are and whatever you are going to be. This could be your life. Targeted Age Group:: All ages What Inspired You to Write Your Book? My experience with organizations prompted me to share them with others for their development and knowledge. … [Read more...] about Chaos Unlimited by Joseph Perera
My First Thousand Dollars by Yogi Raj
When I started my business, I had no clue when, where and how to promote my business with practically no budget to spend on marketing. So I did the most important thing, I just started doing something and this something lead to something that eventually lead me to doing the right things. This books is compilation of the "Right Things" you need to market your startup and earn your First Thousand Dollars. So that you don't have to spend that time researching, experimenting and reinventing the … [Read more...] about My First Thousand Dollars by Yogi Raj
The Leadership Secret – The Ugly Truth by M A. Grant
M A. Grant is an international leadership expert who is a well respected pioneer of Values Based Leadership. He has recorded his unique leadership journey and has revealed the secrets that the industry really don’t want you to know. A brutal, at times humorous, but always honest reflection of his leadership development journey, it is an unique exposé of modern-day techniques that tell the ugly truth about leadership. Targeted Age Group:: 18 - 100 What Inspired You to Write … [Read more...] about The Leadership Secret – The Ugly Truth by M A. Grant
So You Think You Know Content Marketing: 23 Inspiring Quotes, Links and Tips From Today’s Digital Leaders! by Kevin Lockett
“Give them [the audience] what they want…when they want it…in the form they want it in!" Kevin Spacey's quote kicks off "So You Think You Know Content Marketing," a down-to-earth guide that focuses on helping anyone Find, Engage, Create, and Connect to their audiences through content marketing. Targeted Age Group:: 13-100 What Inspired You to Write Your Book? Diversity in Technology and the Content Marketing World Conference. … [Read more...] about So You Think You Know Content Marketing: 23 Inspiring Quotes, Links and Tips From Today’s Digital Leaders! by Kevin Lockett
Kickstarter for the Independent Creator by Madeleine Holly-Rosing
Having successfully funded two Kickstarters for her comic Boston Metaphysical Society, writer/creator, Madeleine Holly-Rosing shares her very specific and practical strategies for running a successful crowdfunding campaign with a goal of under 10K. Having taught this as a class at Pulp Fiction Books and Comics in Culver City, the book is designed for individual creators who cannot afford to hire a team or a PR person. The book covers social media, public relations, preparing your email … [Read more...] about Kickstarter for the Independent Creator by Madeleine Holly-Rosing
Viral-Marketing Professor: The Best Marketing Is Education! by Nylus Stanton
In this e-book, we're going to analyze some of the most effective viral marketing strategies in the history of the internet, and pinpoint the most effective and profitable techniques. This will provide insight when developing a viral product or service campaign within your Internet business. We'll analyze the details of the most successful viral marketing crusades, and I'll reveal highly effective viral marketing strategies that you can implement in your own viral campaigns right … [Read more...] about Viral-Marketing Professor: The Best Marketing Is Education! by Nylus Stanton
Children’s Books: Getting to the next level as writers and illustrators by Catherine Cavanagh
Once upon a time there was a talented youngster who wrote a rollicking story for the 9-13 years age group. His mother, wanting him to focus on creating more stories, researched the best local literary agent, followed the submission guidelines, and sent in a query. But those guidelines didn't cover everything and very big, very amateur mistakes were made. One glance would have been all it took, and that carefully prepared submission was returned to sender. Publishing is an unforgiving business, … [Read more...] about Children’s Books: Getting to the next level as writers and illustrators by Catherine Cavanagh
