Top Sales Strategies From A Sales Pro
There are few professions as competitive and cutthroat as sales. Faced with daily
rejections and the pressure of impending quotas, successful salespeople are those
who have the proper strength, grit, and knowledgeable strategies to rise
above the competition. In Lance Tyson’s Selling is an Away Game: Close Business
and Compete in a Complex World, you’ll immerse yourself in the mind-set of the
buyer and foster new strategies and tactics to become a stronger and more effective
With over twenty years of sales experience, Lance knows what it takes to
succeed in the industry and has compiled his knowledge to help companies and
✔ increase sales production,
✔ shorten sales cycle time,
✔ reduce cost of sale, and
✔ develop talent.
Learn from one of the best in the business. Let Selling is an Away Game
help you and your company understand how to objectively view your current
sales strengths and weaknesses and learn how to improve to beat out the
Targeted Age Group:: All ages
What Inspired You to Write Your Book?
Over the past two decades, Lance Tyson has followed his passion for developing strong business leaders and their salespeople by tapping into his natural ability to connect with people and foster an environment for learning and coaching.
As owner, President, and CEO of Tyson Group, Lance facilitates, trains, and conducts over one hundred workshops annually in areas such as performance management, leadership, sales, sales management, customer service, and team building.
In 2002, Lance took over several Dale Carnegie Training operations in the Midwest. He started with Cleveland, then rolled up to Columbus, and eventually took over the Cincinnati and Indianapolis marketplaces. Under Lance's leadership, these marketplaces experienced 230% growth to become the largest Dale Carnegie Training operation. In 2010, Lance sold his interest in Dale Carnegie and formed PRSPX in Dublin, Ohio, to help clients build an effective sales ecosystem. PRSPX has been restructured as Tyson Group in order to provide services to assess sales teams, diagnose their needs, and equip them to be better salespeople and leaders. Lance now focuses on the mission of Tyson Group: to coach, train, and consult with sales leaders and their teams to compete in a complex world.
Lance currently lives in Dublin, Ohio, with his wife and three kids.
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