In 2010, with the experiences over the past 16 years that he had with mentees that demonstrated extremely poor dining skills, John Daly, founder and creator of The Key Class, decided that high school and college students were missing an important step in their education. After a career that required social skills for its success, Daly, who retired from the field of international special events, made the decision to give back to society in ways that could make it stronger and hence he created the curriculum of social skills and job readiness techniques.
John Daly is an international legend in the world of special events. John is the founding owner and creative force behind one of the most successful event planning businesses in the world. As an employer of many people throughout his career, John knows the importance of a positive interview process. His experiences interviewing, hiring and promoting his own staff, as well as working with top-level executives and celebrities, have taught him the importance of having the proper skills necessary to succeed. He attributes his training and social skills as the keys to his success.
After creating his curriculum in 2010, John began providing The Key Class to at-risk teens through Teen Court in Santa Barbara County, California. Working with Partners in Education he teaches The Key Class in the majority of Santa Barbara County High Schools as well as instructing for the Partnership in Education Internship Program. In addition, he is teaching in United Way’s Fun in the Sun Program; at Boys’ and Girls’ Clubs, the Workforce Investment Bureau; and open classes on Thursday nights at the Unitarian Society of Santa Barbara.
His vision of a nationwide program encompasses classes not only for at-risk teens, but also for ESL students, high school, college and business school graduates, as well as returning veterans and job seekers, who also need this information to secure and keep the right jobs and a brighter future.
What inspires you to write?
My Key Class students and the need to help other succeed in finding and retaining jobs.
Tell us about your writing process.
The Key Class is a book on business etiquette, and my first. I spent two years writing articles for publications, my blog and as a guest blogger. I organized those articles as my outline, refined them more and then categorized them. From there, it was merely an editing process. Some might consider this a different way to write, but with my busy schedule, it was what worked for me.
For Fiction Writers: Do you listen (or talk to) to your characters?
What advice would you give other writers?
Write about topics, themes or issues for which you are passionate.
How did you decide how to publish your books?
My editor had a relationship with a small, boutique publishing company. We met, and I really liked the way the company does business and helps their authors market their books. They agreed to publish me before the book was completed. I was very lucky.
What do you think about the future of book publishing?
I think it is going the way of all things digital. However, there will ALWAYS be people, even our young people, who will want to possess books and hold them in their hands. It’s one thing to read off a Kindle, and I think that will be fairly dominant. POD is becoming very attractive to authors… I think that will become somewhat dominant.
What do you use?
Professional Editor, Professional Cover Designer
What genres do you write?
non-fiction, business, business etiquette books
What formats are your books in?
Both eBook and Print