Jen Talty co-created Cool Gus Publishing with NY Times Best-Selling Author Bob Mayer, and runs the technical side of the company. She is a published romance author, and teaches Creative Writing at various writing conferences across the country.
Jen grew up in Rochester, NY, a city with the highest murder rate per capita in the entire state. With notorious cases such as The Alphabet Murders, The Genesee River Killer (Arthur Shawcross), The Murder of Kali Ann Poulton by Mark Christi, and the case of funeral homes stealing body parts from corpses awaiting cremation, Jen became fascinated by the darker side of human nature. She brings this fascination to her romances, creating dark villains who wreak havoc on the hero and heroine, and producing page-turning suspense.
Jen received a BS degree in Business Education with a concentration in Marketing and Sales from Nazareth College of Rochester. She taught Business Applications at both the high school level and in Continuing Education. She was a co-leader of Distributed Education Clubs of America and worked with students in developing marketing, sales and public speaking skills. After leaving the teaching profession, she worked as a product and sales trainer for various hardware and software companies such as 3Comm, HP and McAfee, and was the regional merchandising representative for Buena Vista Entertainment.
Who Dares Wins Publishing was formed as a vehicle to launch Bob Mayer’s backlist into digital publication. It was built on the notion that writers produce the product, readers consume the product and everything else is in between. The 21st century has brought the rise of the digital author. It is time to take control.
Write It Forward, a division of Cool Gus Publishing was formed because both Bob Mayer and Jen Talty believe the two most important people in the publishing business are the writer and the reader. The key to being successful in a business where 99% of what is submitted or self-published is rejected or fails is education and understanding. Write It Forward is dedicated to giving writers the tools and information they need to increase their chances of success. It truly is a great time to be an author.
What inspires you to write?
I’ve always loved to read and watch movies/TV. For me, the ending isn’t the ending, it’s just the beginning. I would always find myself wondering what happened to the characters, after the story ended. I found myself creating my own characters and my own stories.
I write because it fills my heart and I want to share that with others.
Tell us about your writing process.
I’m what they call a plotter. I have to know the end, that way I know where I’m writing too. I need a road map, or I might get lost along the way. But I’m also a firm believer in allowing my subconscious to work, so I don’t edit until I have finished the draft.
Every book is different, but basically I just map it out and then sit and write and let the characters take me where they want.
For Fiction Writers: Do you listen (or talk to) to your characters?
All the time! I use a recorder and a note pad so I don’t forget what they tell me!
What advice would you give other writers?
Write. Read. Write. Read. Always reading and always learning.
How did you decide how to publish your books?
Before self-publishing, I did what everyone else did: look for an agent and then submit to traditional publishers. When I meet Bob Mayer, my business partner, and approached him about indie publishing his extensive backlist, it just made sense to publish my backlist and now my front list through our company.
What do you think about the future of book publishing?
It’s a great time to be a writer.
What do you use?
Professional Editor, Beta Readers
What genres do you write?
What formats are your books in?
Both eBook and Print