The Voluntourist: A Six-Country Tale of Love, Loss, Fatherhood, Fate, and Singing Bon Jovi in Bethlehem by Ken Budd

What influenced you to create a video book trailer?
I wanted to pursue every possible sales tool, and it seemed to me a trailer, if done right, could be an effective way to interest readers in the book. Also, I was writing a travel memoir, so I shot a lot of video: we had a lot of material to work with.

What was your experience with creating your trailer?
I worked with a talented video producer named Miranda Harple (http://mirandaharple.com/): she had created some online videos for the organization where I work. Miranda and I met, and I told her I wanted a short, fast-moving trailer. We originally talked about making it two minutes, but we wound up closer to a minute. I gave Miranda about eight hours of video; from that she created the trailer and b-roll for potential TV appearances. She sent me draft versions and I gave her comments. We also shot some clips of me reading from a script.

What advice would you give to an author considering getting a video trailer created?
I watched a lot of trailers before creating my own. I saw three main problems with a lot of trailers: 1) A lot of them were too long. Some went three to five minutes. The average person watching video online has a really short attention span. And it seems like wrters feel the need to be writerly, so they talk and talk and talk. 2) I saw quite a few trailers that gave away the entire story. As in, after watching the trailer, I didn’t feel like I needed to read the book. The trailer should be a tease, not a book report. 3) Some writers use the trailer to complain about making a trailer, or they deconstruct trailers, etc. All of which are clever, but the trailer is supposed to help you sell books. If your intent is to create an anti-trailer, the results might be terrific, but not may be worth the money.

Website(s)
Author Home Page Link
Link To Book On Amazon
Link to Book on Barnes and Noble
Link to Book for sale via other sites

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